With the official launch of their website today, I have the pleasure of bringing my fabulous readers an interview with the owner and creator of Alter Ego Heels™ . These shoes stand in a category all their own! With fabulous high heels this sexy, this stylish, and this delicious, any woman will grab the attention of whoever’s in sight!
For those that want to bring out their inner “Alter Ego”, there’s a giveaway after the jump!
Check it.
“Alter Ego Heels™ is a luxury lifestyle brand that promotes empowerment and transformation. This niche women’s shoe line was created in November 2007 as an outlet to help define and nurture second personalities, and bring them to life. The brand’s mantra Step into Your You™ encourages the release of that alternate persona within every woman.”
BB: What was the inspiration and vision behind creating the Alter Ego Heels line?
AEH™: Alter Ego Heels™ was created out of a need for personal transformation in the form of sky high stilettos and chic sophistication. For the Alter Ego woman, her heels are a part of her bold personality. Until very recent years, it was almost impossible to find a sexy shoe on a heel higher than 3”. Most times it would require browsing 4-5 retailers before finding that first pair. There was a void to be filled and Alter Ego Heels™ heard the call. Alter Ego Heels™ was created to supply that need for escape from the everyday and help women find their inner Femme Fatale.
BB: Tell me a little bit about Step Into Your You.
AEH™: Step Into Your You simply is a directive to women to discover and define their other self and bring them to life. There is a Femme Fatale persona in every woman, and Alter Ego’s mission is to celebrate that other You through personal expression.
BB: Describe the woman who would wear Alter Ego Heels.
AEH™: The Alter Ego woman has a bold and fiery personality that draws others to her. She has a very discriminatory fashion palette and she appreciates a level of exclusivity. She is young at heart and daring enough to stand out. She is a jack of all trades–she can throw together a 5-star meal for her husband, deliver a groundbreaking presentation to her CEO, teach her girlfriends her favorite move on the dance pole, and serve as classroom mom in her child’s 1st grade class.
BB: What can women expect when they wear these shoes?
AEH™: To turn heads. LOL. Alter Ego heels have distinct style cues in every design. You can expect to feel a sense of transformation from the inside out once you step into these heels. You will automatically become that other You that often gets neglected because of our daily grind. Your head will raise higher, your chest will stick out further, and your strut will become ferocious. You can expect timeless designs with sass, edge, and confidence. Skinny heels no lower than 4.5 inches, sexy platforms, gorgeous detail and plenty of toe cleavage. Let’s not forget enough padding to rival the best padded bra.
BB: Fabulous heels should always ________
AEH™: Provide toe cleavage. Manolo Blahnik refers to it has part of the sexuality of the shoe, and I agree wholeheartedly.
BB: Where can readers get a pair (or two) of Alter Ego Heels?
AEH™: www.alteregoheels.com, but stayed tuned for designs showing up in specialty boutiques across the US.
****Giveaway****
To celebrate the launch of their line, Alter Ego Heels is giving away a pair of Limited Edition Femme Fatale pumps! The first 1,000 viewers to “Like” the Alter Ego Fan Page on Facebook will be entered to win. A winner will be randomly selected!
To enter to win, simply click here and click the “Like” button.
To find out more about Alter Ego Heels, check out their website here and be sure to follow the brand on Twitter!
love it xx
Marilyn Gibbins